Rolls-Royce News

Rolls-Royce Dawn Earns Prestigious Design Award
Rolls-Royce Dawn Earns Prestigious Design Award
Known for highlighting the best of the best when it comes to cars, yachts, homes, watches, and leisure, it’s no wonder the Robb Report bestowed the all-new Rolls-Royce Dawn with its 2016 Design of the Year award. Judges lauded the new convertible for its assertive styling, nods to Rolls-Royce history, and innovative comfort features.


The Robb Report is an exclusive publication that only recognizes the most luxurious products and places in the world, so it came as no surprise to the design team at Rolls-Royce that the new Dawn convertible would be considered for design awards in its first production year. The new convertible sedan from Rolls-Royce was lauded as “the most glamorous expression” of the brand with a “sensuous yet contemporary” overall design strategy.


The interior of the 2016 Rolls-Royce Dawn provides banks of supple leather and rich wood trim designed to evoke a comfortable yacht gliding through the Pacific Ocean. When the convertible top is down, the handcrafted veneers cascade into the body design with powerful lines and a stately front grille.


Drivers may have experienced a convertible sedan, but few are able to know what a truly cutting edge convertible like the new Rolls-Royce Dawn is capable of. At the moment the top silently slinks into the rear cargo area, you’ll know exactly what we mean.


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Get in touch with the team at our St. Louis-based luxury auto dealership through our website or by phone at 636-489-3788 to schedule a test-drive appointment. Learn more about the new Rolls-Royce Dawn by taking a look at our depth review or reach out to our team with questions.