Back in March of 2016, at the Geneva Motor Show held annually at the Palexpo, Rolls-Royce introduced a subclass of vehicles within their lineup, intended to be the highest definition of Bespoke in order to accommodate the fresh and demanding tastes of new super-luxury vehicle buyers. It all started with the Ghost and Wraith, unveiled at that very auto show, and the subline has increased in popularity ever since. The demand has increased for these bolder, even more luxurious versions of Rolls-Royce models, so much so that now the family consists of four vehicles, which we’ll discuss below.
As mentioned, the first two Black Badge models were the Ghost and Wraith. They were followed the next year (2017) by the Black Badge Dawn, and now this year sees the addition of the Black Badge Cullinan. Each model offers a bolder aesthetic, bolder performance, bolder all around. Like all Rolls-Royce vehicles, they can be built in any of their 44,000 exterior color choices, but they’re intended to have black exteriors. It fits with the name.
Design isn’t the only thing made to be bolder than their non-Black Badge counterparts, performance is enhanced as well. Despite the fact that the Black Badge Ghost utilizes the same engine as its other models, it generates 43 more horsepower and 15 extra pound-feet of torque. The Black Badge Wraith enhances torque by 52 pound-feet. For the Black Badge Dawn, horsepower is enhanced by 50 alongside an extra 15 pound-feet of torque again. Finally, for the brand-new Black Badge Cullinan, performance increases by 29 horsepower and 37 pound-feet of torque.
Each model enhances the luxury features that come within their respective vehicles as well, including those on the interior and the exterior. For instance, the Black Badge Cullinan features 22” forged alloy wheels that aren’t found on any other vehicle. If you’re interested in making one of these incredibly Bespoke vehicles your own, be sure to get in touch with us right here at St. Louis Motorcars.